What Is Pre-Seed Funding and How to Secure It


1. What Is Pre-Seed Funding?

Pre-seed funding is the earliest stage of startup investment. It helps founders turn ideas into reality by funding initial activities like:

  • MVP development
  • Market research
  • Early team hiring
  • Incorporation and legal setup

This stage often comes before formal revenue or user traction.


2. How Much Can You Raise in Pre-Seed?

Amounts vary, but typical pre-seed rounds range from £10,000 to £250,000. This funding helps cover the first 6–12 months of a startup’s journey. The amount depends on the industry, team, and investor network.


3. Who Invests in Pre-Seed Startups?

Pre-seed funding often comes from:

  • Friends and family
  • Angel investors
  • Startup accelerators or incubators
  • Pre-seed VC funds
  • Crowdfunding platforms

Investors at this stage take on more risk in exchange for equity.


4. Equity Offered at Pre-Seed Stage

Most founders give up 5–15% equity during a pre-seed round. The valuation is often based on potential rather than performance, making it highly negotiable.


5. How to Prepare for Pre-Seed Investment

You’ll need:

  • A compelling pitch deck
  • A basic business plan or vision document
  • Market validation (surveys, waitlists, etc.)
  • Clear understanding of your problem and solution
  • A committed founding team

Investors back people and vision, not just numbers, at this stage.


6. Where to Find Pre-Seed Investors

Use platforms and networks like:

  • SeedLegals
  • Angel Investment Network
  • LinkedIn outreach
  • Local startup events
  • Startup accelerators (e.g., Seedcamp, Y Combinator)

Warm intros help. Attend pitching events and networking sessions.


7. What Do Pre-Seed Investors Look For?

They focus on:

  • A credible and committed founding team
  • A large, addressable market
  • Unique insight or innovation
  • Early signs of customer interest
  • Scalable business models

Even without revenue, show traction through prototypes or customer interviews.


8. Non-Dilutive Pre-Seed Options

Some funding sources don’t require giving up equity:

  • Startup grants
  • Pitch competition prizes
  • Business support programmes

These can supplement or replace early equity investment.


9. Legal and Financial Setup

Before raising pre-seed funding:

  • Incorporate your business (usually as a limited company)
  • Create a cap table
  • Prepare investor contracts (SAFE, convertible notes, or share agreements)
  • Use platforms like SeedLegals to simplify legal compliance

10. Common Mistakes to Avoid

  • Raising too much or too little
  • Valuing the startup unrealistically
  • Ignoring legal documentation
  • Relying only on friends/family without structure
  • Delaying fundraising until product is perfect

Get feedback early and stay lean.


Frequently Asked Questions

Q1: Do I need an MVP to raise pre-seed funding?
Not always. Many pre-seed investors back strong teams with validated ideas, even without a full MVP.

Q2: How long should a pre-seed round last?
Typically 3 to 6 months of runway. Plan your budget accordingly.

Q3: Can I raise pre-seed if I’m a solo founder?
Yes, but having a co-founder often increases credibility with investors.

Q4: Is pre-seed funding the same as a grant?
No. Pre-seed involves giving equity or future rights, while grants are non-dilutive.

Q5: Should I use SAFE or equity for pre-seed?
SAFEs (Simple Agreement for Future Equity) are common and simple, but speak with a legal advisor.

Q6: Can I use crowdfunding for pre-seed?
Yes, platforms like Seedrs or Crowdcube support early-stage equity crowdfunding in the UK.


Conclusion

Pre-seed funding is a critical launchpad for startups turning ideas into action. By building a strong team, validating your idea, and targeting the right investors, you can raise the capital needed to bring your vision to life—while laying a strong foundation for future rounds.


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